Using Drift Audiences to Engage with your Visitors

  • 14 February 2024
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Roses are red, violets are blue, there are audiences on your website that aren’t seeing the chatbot from you! :broken_heart:

In other words, there’s always an opportunity to engage more of your site traffic with personalized experiences. We recommend using Drift Audiences - one of our most loved reports. By using the data it provides, you can see where site visitors are not currently seeing a playbook, meaning they can’t engage with you. This allows you to optimize your Drift strategy, leading to more pipeline.

Ready to fall in love at first sight?

  • Watch the 4 minutes walkthrough above mon how to understand the data and what to do with it.
  • Login to Drift and see where your Audience data is showing areas of opportunity.

Let me know what you think!- Brynja

P.S. For even more details, check out this Audiences help doc.


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